The Speedy 40 VIA is Here!

Louis Vuitton brings its iconic Speedy bag to the style scene and it’s now out there as an NFT for the Louis Vuitton Treasure Trunk NFT holders.


  • Louis Vuitton collaborates with Pharrell to create a brand new NFT model of the enduring Speedy bag, out there completely for Treasure Trunk NFT holders.
  • The VIA Treasure Trunk is an NFT assortment providing unique entry to Louis Vuitton’s web3 group, offering entry to unique product releases, occasions, and launches.
  • The bodily model of the Speedy bag shall be launched in January 2024, whereas the NFT model is offered to Treasure Trunk holders.
image of Pharrell Williams wearing a Louis Vuitton bag available as NFT
Louis Vuitton gives unique entry to its newest Speedy digital bag mannequin for all Treasure Trunk holders.

Louis Vuitton x Pharrell: What’s The New NFT Collab About?

The posh vogue model Louis Vuitton revealed its Speedy 40 VIA this week. The corporate has collaborated with Pharrell, their Males’s Inventive Director, to revamp the enduring Nineteen Thirties bag as an NFT. This collectible shall be out there for Treasure Trunk NFT holders solely.

In truth, Pharrell was the primary to indicate off the bodily model of the bag throughout LV’s runway present for the 2024 Paris Style Week. Accordingly, the bodily baggage will launch in January 2024.

Twitter screenshot of a Louis Vuitton bag announcement for its VIA Treasure Trunk community
Louis Vuitton revealed the news of its Speedy bag NFT out there for VIA Treasure Trunk holders on social media.

What’s the VIA Treasure Trunk assortment?

VIA Treasure Trunk is an NFT assortment that provides unique entry to LV’s web3 group. The digital property launched on June eighth for a whopping $42K per piece, and for a great purpose.

In accordance with LV, the phygital NFTs shall be a gateway for unique product releases, occasions, and in addition new launches. Moreover, the model’s Speedy bag launch is the primary instance of this sort.

Notably, many prime celebs like Dua Lipa, Rihanna, and Paris Hilton love this bag mannequin. Subsequently, which means that Louis Vuitton followers’ curiosity of their VIA Treasure Trunk will improve.

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