The Ocean Race, one of many main crusing races worldwide, partnered with Accenture for brand new e-sailing metaverse experiences. Collectively, the 2 will supply e-commerce options, VIP digital occasions, and premium entry to workforce stats. These new options purpose to reinforce gamers’ expertise on The Ocean Race’s prime Web3 recreation, Digital Regatta.
Why Did ‘The Ocean Race’ Accomplice With ‘Accenture’ for a New Metaverse Expertise?
The celebrated crusing race, The Ocean Race, upgrades its e-sailing blockchain recreation by way of Digital Regatta. Accordingly, gamers can attend new digital occasions and take a look at reside workforce stats. As well as, Digital Regatta additionally welcomes manufacturers who wish to showcase Merch, wearables, and different digital property. Contemplating The Ocean Race’s popularity, it is a priceless e-commerce alternative.
The Ocean Race has had the identical objective since its basis in 1973: to guard the seas. Along with Accenture, the group introduced this mission to the metaverse too. For instance, customers can discover a digital tent known as Racing With Objective (the identical as The Ocean Race’s sustainability program). From studying areas to free applications for youngsters and youths, guests can uncover how they will defend water worldwide.
“We’re coming into the metaverse and our collaboration with Digital Regatta and Accenture as a result of we’re explorers and pioneers,” mentioned The Ocean Race’s chairman Richard Brisius. “Since 1973 we now have sought new methods for folks to have interaction with what is going on within the ocean.”
What Is Digital Regatta?
Based in 2010, Virtual Regatta is among the many main e-Crusing firms. This model creates a bridge between digital and bodily crusing sports activities video games. Because of its superior 3D expertise, customers can now take part in essentially the most prestigious crusing races, together with The Ocean Race, Fastnet, Route du Rhum, and extra.
On the time of writing, Digital Regatta boasts over 1,5 million gamers and 50 official e-sailing races yearly. Nonetheless, this metaverse journey is simply beginning to take form – and The Ocean Race’s partnership with Accenture is a part of this improve.