Lacoste Virtual Store: The Ultimate Shopping Experience

Clothes model Lacoste opens up a brand new digital retailer and supplies a singular and immersive procuring expertise. What’s extra, NFT holders get full entry! Discuss vogue meets blockchain. Right here’s every little thing you’ll want to know.


  • Lacoste Digital Retailer affords a singular procuring expertise, combining vogue and blockchain know-how. Additionally, NFT holders get unique entry to this digital storefront.
  • Discover the digital boutique via Lacoste’s iconic crocodile’s mouth and revel in a fairly pool space overlooking the seaside.
  • Fortunate UNDW3 token holders can unlock an underwater VIP house with a limited-edition UNDW3 attire assortment, full with NFTs and augmented actuality options. Have interaction in an thrilling scavenger hunt sport and earn rewards via interactive vogue challenges within the gated neighborhood platform.
still from Lacoste virtual store
Enter Lacoste’s New Digital Retailer

Lacoste’s Digital Retailer Grants Perks For NFT Holders

Lacoste Digital Retailer is altering the procuring expertise with a fusion of blockchain and elegance! This summer time, Lacoste revealed its new digital storefront. Thus, offering a procuring expertise that mixes the most effective of conventional retail with options completely for NFT holders.

Teaming up with Emperia, Lacoste’s new digital retailer guarantees a singular procuring journey. The expertise begins as you step via the crocodile’s mouth, main you to a tiled boutique. Then, take the elevator as much as a fairly outside pool space overlooking a sandy seaside. It’s like a vogue dreamland!

Furthermore, put together to indulge within the newest summer time attire assortment in the stores, whereas additionally embarking on an thrilling crocodile-themed scavenger hunt sport. What’s extra, fortunate holders of Lacoste’s UNDW3 tokens on Ethereum achieve entry to a VIP house, exhibiting a limited-edition UNDW3 attire assortment co-created by Lacoste’s UNDW3 neighborhood members in March.

Moreover, each bit of the gathering comes with its digital twin within the type of an NFT, creating a singular and collectible vogue expertise. To unlock the augmented actuality (AR) characteristic, merely scan the QR code hooked up to your garment. Don’t overlook to participate in an additional stage of the scavenger hunt sport, providing thrilling prizes each week through the summer-long activation within the member house.

Lacoste’s UNDW3 loyalty program has additionally advanced, providing dynamic tokens and a gated neighborhood platform since 2022. Members now have interaction in vogue challenges, collaborating carefully with Lacoste’s bodily studio and leveraging 3D and AI-based instruments to earn factors. The best scorers stand an opportunity to win unimaginable rewards, from an thrilling week in Paris with Lacoste to representing the UNDW3 neighborhood in fascinating social media campaigns.

Style x Blockchain

So, gear up for a rare vogue revolution as you step into the Lacoste Digital Retailer. This distinctive procuring expertise is a seamless mix of vogue, know-how, and blockchain, a deal with for each fashionista on the market! Pleased procuring!

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