Digital Fashion Catches the Eye of Epic Games

Online game developer Epic Video games and digital style firm CLO Digital Trend have introduced a cross-investment deal. The partnership signifies Epic’s vested curiosity in digital style as a key ingredient of its increasing metaverse aspirations. So, what are they planning?

A screenshot of a digital garment made in CLO and powered by Unreal Engine.
A digital garment made in CLO and powered by Unreal Engine.

What are Epic Video games and CLO plans?

Famend for its revolutionary instruments, CLO Virtual Fashion gives a spread of sources, together with style design software program that integrates seamlessly with Epic’s Unreal Engine. In addition they present a market for purchasing and promoting garment designs. Additional, Epic Video games has been vigorously advocating for the broader use of its Unreal Engine past the gaming realm. 

This collaboration with CLO Digital Trend means that Epic is urging industries like style to leverage the ability of Unreal Engine for his or her digital transformation.

Epic Video games’ CTO, Kim Libreri, expressed his enthusiasm for the partnership, stating, “Bringing high-quality digital style into real-time digital worlds is complicated and could be a inventive barrier for digital style creators. It’s thrilling to see how CLO Digital Trend’s options work with Unreal Engine to assist designers throughout industries make life-like digital style clothes.”

What’s the Way forward for Digital Trend?

Epic Video games isn’t the one entity acknowledging the immense potential of digital style. DressX, a pioneer within the digital style sphere, not too long ago unveiled its new line of attire on Roblox. Moreover, this yr noticed the profitable execution of the second-ever Metaverse Trend Week, hosted within the digital world of Decentraland.

A fortnight in the past, Fb’s Meta made a major announcement. It declared that its customizable avatars will now have the choice to sport full ensembles from Puma. This dietary supplements the prevailing vary of wardrobe choices from main style homes corresponding to DressX, Balenciaga, Prada, and Thom Browne.

Due to this fact, regardless of the seeming deceleration in metaverse enthusiasm, unwavering proponents like Epic Video games stay dedicated. They’re anticipated to proceed investing in digital style.


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