Google-owned YouTube has appointed Web3-friendly exec Neal Mohan as its new CEO following the departure of Susan Wojcicki this week.
Wojcicki stepped down from YouTube on Feb. 16 after 9 years on the helm, outlining plans to begin a “new chapter” targeted on household, well being and private initiatives. Throughout her tenure, she oversaw the pivotal introduction of the revenue-sharing mannequin, amongst different issues.
Shifting ahead she is going to stay an advisor for Google’s guardian firm Alphabet Inc.
Thanks, @SusanWojcicki. It has been superb to work with you through the years. You have constructed YouTube into a unprecedented dwelling for creators and viewers. I am excited to proceed this superior and essential mission. Trying ahead to what lies forward… https://t.co/Rg5jXv1NGb
— Neal Mohan (@nealmohan) February 16, 2023
Earlier than changing into the brand new CEO, Mohan served as YouTube’s chief product officer and oversaw the controversial elimination of the video dislike button, the introduction of YouTube Shorts to compete with Tik Tok, and YouTube Music.
When it comes to Web3, Mohan outlined tentative plans in February 2022 to combine a number of latest options resembling Metaverse-based content material experiences and content material tokenization through nonfungible tokens (NFTs), a lot to the dismay of the NFT-hating neighborhood on the time.
Particularly, Mohan emphasised that NFTs may present a brand new manner for creators to interact with their audiences and develop further income streams. He cited the potential for creators to tokenize their movies, photographs, artwork and experiences as examples of such.
“Web3 additionally opens up new alternatives for creators. We imagine new applied sciences like blockchain and NFTs can permit creators to construct deeper relationships with their followers. Collectively, they’ll be capable to collaborate on new initiatives and become profitable in methods not beforehand doable,” he wrote in a weblog put up on Feb. 10, 2022.
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Regardless of being supposed to doubtlessly roll out final yr, the Net 3-related plans are but to materialize however could possibly be set for an additional push within the close to future on condition that Mohan is now main the agency.
— Altcoin Each day (@AltcoinDailyio) February 17, 2023
Following the information of Mohan changing into the brand new CEO of YouTube, there was a surprisingly restricted quantity of FUD from the feisty NFT skeptics on Twitter who’re normally fast to flame something to do with reviews of mainstream connections to the tech.
— ram. (@veryramdom) February 17, 2023